This previous Sunday, I made a point to watch every commercial aired on CBS from 4:30 to 9:30pm. It was my hope that this year would reward me with several hilarious and instantly-classic 30-second ad spots, the likes of which we haven’t seen in almost a decade.
It really didn’t. I wasn’t surprised.
Still, I pushed onward and selected my 5 favorite commercials from the pack. I graded each spot based on a scientific formula consisting of the following parameters:
1. No K-Fed (don’t bring his commercial up).
2. No erection pills or pharmaceutical medications.
3. No talking animals, or animals of any kind.
Here then, the Top 5 Super Bowl Commercials of 2007. Each ad is only 30 seconds long, so take the time to check them all out.
#5 – Bud Light – “Hitcher.”
This commercial completely caught me by surprise, and it’s absolutely wonderful. Every year, a previously unknown company splurges on a 30-second Super Bowl ad, and just nails it. I’ve watched this ad at least a handful of times now, and it’s head-shakingly perfect in its satire of Japanese commercials and culture (as viewed through the eyes of an American). Brilliant.
There you have it. Sound off in the comments section, and let me know if any links are dead.