Top 5 Super Bowl Commercials.

This previous Sunday, I made a point to watch every commercial aired on CBS from 4:30 to 9:30pm. It was my hope that this year would reward me with several hilarious and instantly-classic 30-second ad spots, the likes of which we haven’t seen in almost a decade.

It really didn’t. I wasn’t surprised.

Still, I pushed onward and selected my 5 favorite commercials from the pack. I graded each spot based on a scientific formula consisting of the following parameters:

1. No K-Fed (don’t bring his commercial up).
2. No erection pills or pharmaceutical medications.
3. No talking animals, or animals of any kind.

Here then, the Top 5 Super Bowl Commercials of 2007. Each ad is only 30 seconds long, so take the time to check them all out.

#5 – Bud Light – “Hitcher.”

This commercial completely caught me by surprise, and it’s absolutely wonderful. Every year, a previously unknown company splurges on a 30-second Super Bowl ad, and just nails it. I’ve watched this ad at least a handful of times now, and it’s head-shakingly perfect in its satire of Japanese commercials and culture (as viewed through the eyes of an American). Brilliant.

There you have it. Sound off in the comments section, and let me know if any links are dead.

9 thoughts on “Top 5 Super Bowl Commercials.

  1. I only saw a few commercials last night (since I don’t like football) and I thought the one with the homeless dog that ended up on the fire truck was really cute. I know it had animals, but it was cute!


  2. I saw you nodding off and waking back up for most of the game. I could imagine that nothing made a lot of sense to you at that point.

    But yes, you did see Robert Goulet crab-walking on the ceiling of an office building.


  3. My favorite was the Bud Light Rock-Paper-Scissors commercial. Overall, I think it was the only one that made me laugh all night.

    Of course, watching Grossman hand the game to the Colts didn’t have me in the best of moods…


  4. Here’s a detailed rebuttal:

    The reason I omitted the “Rock-Paper-Scissors” commercial from my list was because they threw in a couple of jokes that sort of ruined the punchline of a Guy Getting Hit in the Face with a Rock.

    When the guy got hit with the rock, it was funny and unexpected. They should have ended the commercial right there.

    Instead, they had to throw in the “I threw paper” line, just in case there was someone too dumb to realize the joke. Then the “Low-five” stinger at the end was pointless. Hit ’em hard and leave, that’s what I always say.

    You’re right, though. For what it’s worth, I laughed pretty hard at it.

    Rex Grossman is going to be run out of Chicago on a rail. It was one of the worst QB performances I’ve ever seen in a Super Bowl.


  5. I agree wholeheartedly that the commercial should not have been dumbed down.

    I think the Colts should send Grossman some sort of “Thank You” cookie basket.


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